by Michael Kuczkowski | May 23, 2022 | Content Marketing
You know content marketing is important. You just don’t quite get what “it” is or how to get it right. Don’t worry. It’s a common issue for owners of small businesses. We’ve got your back! Here’s everything you need to know to become a content marketing pro FAST....
by Michael Kuczkowski | May 23, 2022 | Business Process, Marketing
Entrepreneurs trying to handle marketing on their own often make mistakes that can seriously harm the reputation of a new company. We’ve seen them all and have helped many business owners avoid them. Here are nine of the most common, along with tips on preventing them...
by Michael Kuczkowski | Feb 25, 2022 | Content Marketing, Inbound Marketing, Marketing, Sales
Texting plays a big role in the marketing and sales processes for most businesses these days. However, most marketers and sales people aren’t sure how to use this relatively new technology correctly. Businesses are still writing the rules for texting. Here are our top...
by Michael Kuczkowski | Feb 25, 2022 | Content Marketing, Inbound Marketing, Marketing
Is your new business at a point where you need to start marketing it? Are you uncomfortable writing for marketing purposes? We get it. It’s a common issue. We see it all the time. Entrepreneurs and business owners are awesome at being visionary, forward-thinking...
by Michael Kuczkowski | Feb 25, 2022 | Marketing, SEO
Do you want to beat the competition in the Google game? Of course you do. In today’s digital-centric world, earning one of those top three slots in Google will drive traffic to your website and front door. Fall below that and your business may as well not exist online...
by Michael Kuczkowski | Feb 25, 2022 | Content Marketing, Marketing
Find out everything you need to know to discuss graphics with a designer or agency. Every business hits a turning point where organic or word of mouth growth is no longer enough. It’s time to hire a graphic designer or marketing agency to develop professional...
by Lisa Canning | Nov 17, 2021 | Business Process
What do a 40-year-old music store and an online sales and marketing services company have in common? – The entrepreneur, Lisa Canning My clarinet shop, my business Musical instruments need to be assembled and played properly for it to hit the right notes; the...
by Lisa Canning | Nov 1, 2021 | Our Company
How my company, Sales Maven, helped my music store beat the odds during the pandemic – The entrepreneur, Lisa Canning The familiar story of Lisa’s Clarinet Shop I hold a special place in my heart for one of my life’s greatest achievements, Lisa’s Clarinet Shop....
by Lauren Windle | Jul 12, 2021 | Content Marketing, Inbound Marketing, Marketing
Are you driving revenue or draining it? That, as Shakespeare would say, is the question. Traditional marketing drains revenue (of course in hopes of more than offsetting that drainage through sales). Revenue marketing, in contrast, takes a more strategic approach,...
by Lisa | Sep 21, 2020 | Marketing
Email Campaigns For Success. What is the best indication that your marketing strategy is hitting home? Conversions, of course! That’s where A/B testing comes in. But, what is ab testing? This form of effective marketing testing allows for small businesses and large...
